Toronto

The event that has taken the U.S. ad world by storm finally comes to Canada! Started as a passion project to spotlight a huge business opportunity in advertising -- the lack of female creative leadership and its impact on connecting with an overwhelmingly female marketplace -- the 3% Conference has grown exponentially since its 2012 launch and has hosted sold-out events in 15 cities globally.

Come discover how our unique brand of microactions + manbassadors + mentorship and professional development are making real change, helping to up the number of female CDs from 3% to 11% in just a few short years.

8:15 am - 9:00 am

Arrival + Continental Breakfast

Sponsored by SapientNitro

9:00 am - 9:15 am

Welcome and Introductions

Aman Gulati

Aman Gulati

Founder at Miami Ad School Toronto

Frank Palmer

Frank Palmer

Chairman + CEO, DDB Canada

9:15 am - 10:00 am

Keynote: Why 3% Is a Big Deal for Us All

Diversity = Creativity = Profitability. That’s the drumbeat of the 3% Movement. Hear how far-reaching this business mantra extends, and how it is revolutionizing the way agencies do business.

Kat Gordon

Kat Gordon

Founder, The 3% Movement

10:00 am - 10:45 am

Does That Happen Here?

A panel of creative leaders from the Toronto market localize and personalize the issue of diversity.

Moderator

Pippa Seichrist

Pippa Seichrist

Cofounder, Head of Innovation & Development, Miami Ad School; Teacher

Alison Garnett

Alison Garnett

Creative Director, SapientNitro

Christina Gliha

Christina Gliha

GCD at Juniper Park

Stephen Jurisic

Stephen Jurisic

Founding Partner, ECD, john st

Christina Yu

Christina Yu

Executive Vice President, Executive Creative Director at Red Urban

10:45 am - 11:15 am

Networking Break

11:15 am - 11:45 am

Building a Creative and Diverse Agency from the Ground Up

What if we blew things up and started again? More and more women are doing exactly that, and creating entirely new agency models that are like magnets for diverse talent.

Heidi Hackemer

Heidi Hackemer

Founder, Wolf & Wilhelmine

11:45 am - 12:30 pm

Fireside Chat: “Canary in the Coal Mine”

Women know something that the world is missing and are jumping out of the corporate world in droves to go and create it. Hear from two industry leaders – one from Canada, one from the U.S. – who explore how companies must evolve to keep women, millennials, and other talent that won’t accept business as usual.

Vicki Saunders

Vicki Saunders

Founder, SheEO

Lisen Stromberg

Lisen Stromberg

COO, The 3% Movement

12:30 pm - 1:30 pm

Lunch

1:30 pm - 2:15 pm

Manbassadors: Celebrating Men Who Champion Women

Men are not only NOT the problem, but they’re a critical part of the answer. Hear how three different Canadian leaders are paving the way for more female leadership in their ranks.

Moderator

Wendy Clark

Wendy Clark

CEO, DDB North America

Andrew Kirby

Andrew Kirby

VP of Client Services, SapientNitro

Brett Marchand

Brett Marchand

CEO of Cossette

Frank Palmer

Frank Palmer

Chairman/CEO of DDB Canada

Franke Rodriguez

Franke Rodriguez

Partner and CEO of Anomaly Toronto

2:15 pm - 3:15 pm

Breakouts: Choose one of the following:

  • What’s in your Toolkit? Propelling Yourself Forward in Business and Life
    Women in business face similar challenges to women worldwide. Over the past few years, however, we’ve benefited from deeper discussions on what can hold us back and propel us forward. At Facebook, employees are fortunate to receive guidance and leadership from not only many strong female voices, but also support from top male leadership company-wide. In this session, learn insights about lessons in the technology and business industries and practical tools for women of all backgrounds.
    - Erin Elofson, Director, Auto + Financial Services at Facebook

  • Grace Meets Grit
    #GracewithGrit provides a neutral approach and common language for men and women to better comprehend gender differences and improve communications and team effectiveness. Learn the 6 leadership attributes involved with a special emphasis on “Power.”
    - Daina Middleton, Principal, Larcen Consulting Group

Erin Elofson

Erin Elofson

Director, Auto + Financial Services at Facebook

Daina Middleton

Daina Middleton

International Speaker | Leadership Behavior Expert | Author

3:15 pm - 3:30 pm

Bathroom Break

3:30 pm - 4:15 pm

Panel: Brands on Board

Clients speak up about the importance of diversity to creativity and profitability.

Moderator

Jake Norman

Jake Norman

Head of Agency Development, Facebook and Instagram Canada

Panelist

Amy-Willard Cross

Amy-Willard Cross

Founder, Buy Up Index

Nancy Marcus

Nancy Marcus

VP of Marketing, Kruger Products

Panelist

Diane Ridgway-Cross

Diane Ridgway-Cross

EVP - Marketel McCann

4:15 pm - 5:15 pm

Closing Keynote: “Making Your Excellence Visible”

If you've got ambitious career goals, it's not enough to do a good job and leave it at that. Janet Kestin and Nancy Vonk, co-founders of Swim and authors of Darling, You Can't Do Both (And Other Noise To Ignore On Your Way Up) will explode the ‘meritocracy myth’. They'll make the case for making your excellence visible -- to the boss, clients, co-workers and the community. Learn new strategies and techniques to get out of the shadows and get what you want.

Nancy Vonk and Janet Kestin

Nancy Vonk and Janet Kestin

Co-Founders, Swim Creative

5:15 pm - 6:30 pm

Cocktails on the Rooftop! Sponsored by Facebook

August 30, 2016

8:15 am - 6:30 pm

Register Now

Sponsored by: 

DDB Canada

Miami Ad School Toronto

Directions: 

Miami Ad School
639 Queen St W
#300
Toronto, ON M5V 2B7
Canada

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