Join us for a full-day event delivering a combination of keynotes, panels, networking and cocktails.

8:15 am - 9:00 am

Arrival + Continental breakfast

9:00 am - 9:15 am

Welcome and Introductions

Christine Fruechte

Christine Fruechte

Chief Executive Officer at Colle+McVoy

Mike Lescarbeau

Mike Lescarbeau

Chief Executive Officer at Carmichael Lynch

9:15 am - 10:00 am

Morning Keynote: “Why 3% is a big deal for us all”

A hard-hitting look at how a more gender-balanced creative department helps agencies (and brands) succeed in an estrogen-driven marketplace.

Kat Gordon

Kat Gordon

Founder, The 3% Conference.

10:00 am - 10:45 am

Guest Keynote: "What Got You Here, Won’t Get You There"

A frank discussion about leadership, generosity and the inherent qualities that women have that make them great leaders.

Susan Credle

Global Chief Creative Officer, FCB

10:45 am - 11:00 am

Q&A with Susan Credle

11:00 am - 11:30 am

Networking Break

11:30 am - 12:30 pm

Does That Happen Here?

A panel of Minneapolis CDs localize and personalize the issue of diversity.

Alison Beattie

Alison Beattie

User Experience Manager, Target

Nina Orezzoli

Nina Orezzoli

Group Creative Director, Olson

Courtney Vincent

Courtney Vincent

Associate Creative Director, PMH

Dawn Yemma

Dawn Yemma

Creative Director, BBDO MPLS

12:30 pm - 2:00 pm

Lunch and Networking

2:00 pm - 2:45 am

Choice of Breakouts

Selling Yourself and Your Work

Hear from brands, agency leaders and recruiters how to best develop your professional self, present yourself with confidence and promote your work.

  • Julie Batliner Managing Director, Spong
  • Remi Kent Global Brand and Strategy Leader, 3M
  • Sue Kruskopf CEO, Kruskopf & Company
  • Ashley Mehbod Co-Founder, Pixie Dust, Inc.
  • Ann Simonds Chief Marketing Officer, General Mills
Stoking Your Creativity

Hear how creative leaders and artists keep their inspiration alive and continually drive themselves to new levels of original thought.

  • Jerry Allan Professor and Chair, Entrepreneurial Studies, MCAD
  • Kim Bogeman Freelance Illustrator and Designer
  • Karen Gustafson Art Faculty, Normandale College
  • Sara Nelson VP Creative Director, KNOCK
Portfolio Review

10 junior/rising creatives share work and get feedback from seasoned CDs in a one-on-one format. Sponsored by Adobe.

2:45 pm - 3:15 pm

Networking Break

3:15 pm - 4:00 pm

Panel: Manbassadors

Men who champion women have an essential role in the crusade for diversity. Let's celebrate some men who are demonstrating leadership on this front.


Nicole Pomerleau

Nicole Pomerleau

Media Director, Colle+McVoy

Mike Caguin

Mike Caguin

Chief Creative Officer, Colle+McVoy

Marcus Fischer

Marcus Fischer

President and Chief Strategy Officer, Carmichael Lynch

Michael Hart

Michael Hart

co-founder/creative director, mono

Rocky Novak

Rocky Novak

Managing Director, Fallon

4:00 am - 4:45 am

Closing Keynote: “How to Break the Rules and Not Get Fired”

Claudia Kotchka

Claudia Kotchka

Former VP Innovation, Strategy & Design at P&G

4:45 pm - 5:00 pm

Closing Remarks

Kat Gordon

Founder, The 3% Conference

5:00 pm - 6:30 pm

Happy Hour on the Roof!

September 9, 2015

8:15 am - 6:30 pm

Register now

Sponsored by: 

Carmichael Lynch

Colle McVoy




Carmichael Lynch
110 North Fifth Street
Minneapolis, MN 55403
United States