After years of taking the US market by storm and helping raise the 3% number (of female CDs) to 11%, The 3% Conference is proud to makes its debut in Europe on Friday, June 12 at the InterContinental Park Lane London. In addition to a full day of keynotes, panels, networking and professional development, our London MiniCon includes a welcome cocktail party on Thursday, June 11 from 6:30 - 9 pm hosted at BBH's London offices (at 60 Kingly Street, London). If you are traveling, please take advantage of our discounted room rate at the Intercontinental Park Lane.
Lastly, this event relies on the support of brand and agency sponsors. Get involved. Download our sponsorship pack.
Sponsored by JWT.
3% Founder, Kat Gordon, introduces the UK to a movement that has taken the US ad world by storm. Through a mixture of storytelling and video, you’ll learn why this movement matters, how it’s gained such swift traction, and what the London market can do to harness its momentum.
Founder, The 3% Conference
Does the representation of women in creative leadership in advertising differ country to country? Ad Professor, Jean Grow, studied the issue in 50 countries and published her findings. She’ll share the takeaways and lead a discussion with three female European CDs about what life is like in their ad markets.
Professor of Advertising, Marquette University
Creative Director, The Adventures of, Berlin
Creative Director, INGO, Stockholm
Chief Creative Officer, OgilvyOne WW
Hear from men who are supporting gender diversity in their own agency ranks in the UK, and what how their actions are supporting the bottom line. We'll also play a game of Manbassadors BINGO from the stage, highlighting micro-actions all men can do in their agencies.
Creative Partner, Saatchi & Saatchi
Chairman/CCO, Grey London
Executive Creative Director, J. Walter Thompson
Chief Executive Officer at PHD
CEO + ECD at Isobar UK
A look back in history at the portrayal of women in advertising to see what has changed … and what hasn’t, and why. This presentation urges us not to be ‘lazy participants’ in the way we write women into advertising, but rather learn from the brands who get it wrong, and those getting it right.
Group Executive Creative Director, Karmarama
Performance of a spoken-word piece, by the author.
Writer, political scientist and intersectional feminist
Hear from an esteemed panel of senior women — on both the agency and client side — about the future they envision and how they’re making it a reality. Will include a live Q&A.
Director, Credos & Strategy Director, Advertising Association
Creative Partner at Mr President
Co-Founder at The GirlHood
Head of Innovation at PHD UK
Brand Director at P&G Northern Europe
Sponsored by GREY.
Sponsored by Adobe.
Ad legend Cindy Gallop, keynoter at all three national 3% Conferences in the US, brings her wit and wisdom to London.
Founder, MakeLoveNotPorn, IfWeRanTheWorld