Kat Gordon Interviews Glenn Cole of 72andSunny
On a Tuesday morning, Creative Director Margaux Joffee published her GoFundMe Campaign, with a specific ask for close family, friends and colleagues to donate $12 to fund her 3% Conference ticket. What she wasn't prepared for was the response.
It's important to look back at where we've come from and be thankful for our roots. And it's also important to not let those roots hold us back. No one illustrates that better than Account Executive and Texas native Ghada Soufan.
Being grateful is a powerful emotion for those experiencing it. But saying thank you is empowering for everyone involved. Ours can be a thankless industry, full of long hours and high expectations. We all battle feelings of self doubt. So we can all benefit from some genuine appreciation from time to time. Even the rock stars need a reminder that their hard work matters to someone.
I received an email this week from an awesome female CD I hadn't heard from in awhile. She shared the good news that her small agency had just won a big piece of business, going up against larger agencies. She was most proud that they scored this win with an all-female pitch team and she wondered if it might make for a good blog post for 3%.
Conference session recap by Mary Anne Sacco
How women are changing history, business, and the world
Conference session recap by Gail Swanson
Dyllan McGee (pictured below)
When a "plus" turns into "plussed out"
Conference session recap by Nicole Marquis
If you can’t read this then you need to pay attention.
Being a leader, creative, editor, cheerleader, curator, inspirer... and Jedi master
Conference recap by Shameka Brown Barbosa
As the jam-packed room sat in anticipation, nervous energy filled the air.
What happened when one agency took the 3% challenge
Conference session recap by Laura Wolf
After last year's 3% Conference, a few of us at POSSIBLE were inspired to return to our agency and perform our own gender audit for com