AGENDA - November 3 & 4, 2016

Day 1

8:00 am - 9:00 am

Registration, Breakfast + Free Head Shots

Sponsored by

9:30 am - 10:00 am

Morning Keynote: What’s Your Legacy?

Through tragedy came clarity for Madonna Badger, CCO, Badgers and Winters and creator of the #WomenNotObjects campaign.

Madonna Badger

10:00 am - 10:30 am

Fireside Chat: The Cure for Answeritis

Many creative projects seek answers before sufficiently framing the question. Learn how to protect your problem-solving powers and find solutions outside the office in strange and wonderful ways.

Kat GordonSteve Almond

10:30 am - 11:00 am

Follow master classes specifically tailored to your job title/role.

Emerging Creative

Sponsored by Apple

11:00am - 12:00pm

Better Brief = Better Work

Insights that inform breakthrough work

Kate Bristow

Jarett Hausske

Jess Greenwood

Josh DiMarcantonio

12:00pm - 12:45pm

1 + 1 = 3

Generating new ideas.

Will Chau

12:45pm - 1:30pm

Lunch + Learn: Making Work for Humans/Not Consumers

Human connection = audience engagement.

Ivan Cash

1:30pm - 2:00pm

Networking Break


Sponsored by Bank of America

11:00am - 12:00pm

Raising the Bar

Innovative hiring practices.

Kerry Keenan

Julius Dunn, II

Liz Giel

Sedef Onar

Patti Clarke

12:00pm - 12:45pm

The Moonshot Effect

Practical tips for disruption.

Kate Purmal

Lisa Goldman

1:30pm - 2:00pm

Networking Break

2:00pm - 3:00pm

Culture Carriers

What it takes to infuse an agency culture with a positivity.

Felicia Geiger

Bonnie Wan

Kate Jeffers

Claude Silver

3:00pm - 3:45pm

But That’s Crazy

Radical ideas in HR show where disruption may help...

Martha Hiefield

Barbie Graver

Sandi Hildreth

Nancy Alley


Sponsored by IPG

11:00am - 11:30am

But First, a Word from a Woman

A message for the male leaders of our industry.

Cindy Gallop

11:30am - 12:15pm

The Future of Men

The future role of men in business and society.

Jack Myers

Beth Wade

12:15pm - 1:00pm

Lunch + Learn: He’s Doing It

Hear from a panel of men who are spearheading efforts towards...

Tim Allen

Toby Southgate

John Zissimos

Spencer Deadrick

Sarah Watson

1:00pm - 1:30pm

Networking Break

3:00pm - 3:45pm

How Gender Equal Are Your Social Networks?

Hear how one man challenged his own Friend Lists to a diversity...

Matt Anderson

4:00 pm - 4:45 pm

Keynote/Fireside Chat: Originals: How Non-Conformists Move the World

Author of NY Times bestseller "Originals" shares compelling stories and research about how those who don’t fit the mold are often the ones to break it.

Adam GrantMarty Muller

Sponsored by

4:45 pm - 5:00 pm

Three Cheers Award Presentation

Announcement of Three Cheers Award Winners

Nancy VaughnJenny Bergman

5:00 pm - 6:30 pm

Cocktail Party

Sponsored by

8:00 am - 9:00 am

Registration, Breakfast + Free Head Shots

Sponsored by

9:00 am - 9:40 am
9:40 am - 10:30 am
10:30 am - 11:00 am

The Future of Technology

What’s on the horizon that will push the boundaries of creativity?

David Shing

11:00 am - 11:30 am

Networking Break

Sponsored by

11:30 am - 12:00 pm

"My Year of Whittling"

Can eliminating things make your life feel more expansive? Hear how a senior marketing exec took away all but the essential and become the poster child for less being more.

Kelly Fredrickson

12:20 pm - 12:30 pm

Sitting is the New Smoking

Nilofer Merchant reprises her famous TED talk about the dangers of sedentary life.

Nilofer Merchant

12:30 pm - 1:50 pm


Come eat and mingle with other attendees, plus meet five international creative leaders from Canada, Argentina, Australia, England and Thailand at the area marked with Google sponsorship signage.

1:50 pm - 2:30 pm
2:30 pm - 3:30 pm

Taking the Pulse: The Latest Research on Gender Equality in Advertising

How prevalent is sexism in advertising? Hear what we discovered from our "Elephant on Madison Avenue" survey and our in-depth interviews with women across the industry.

Erin St. Onge CarpenterMegan AverellMichele Madansky, Ph.D.Nancy Hill

Sponsored by

3:30 pm - 4:00 pm

Networking Break

Sponsored by Salesforce

4:00 pm - 4:30 pm

Fireside Chat: "What Are You Gonna Do About It?"

One 11-year old noticed that her fifth grade reading list featured titles mostly about "white boys and their dogs." Her mother challenged her with this provocative question - "What Are You Gonna Do About it?" and you'll hear her answer.

Marley DiasDiane Jackson

Sponsored by

4:30 pm - 5:00 pm

Closing Keynote: "Women And People Of Color In Advertising: Here's What You Do Next"

One of the most influencial voices in the ad industry wants to see ACTION.

Cindy Gallop